How would you sell a MacBook to a customer?
This I thought was a different question because Apple products tend to sell themselves. There are only three types of people who enter an Apple Store. The customer who is "just looking", the customer who already owns something and is either getting repairs, OR the customer who is buying something (whether it be an accessory or new machine). That was an easy question but they make it more difficult almost prompting you to give some type of sales pitch.